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Community 2.0

Your ultimate guide to the next wave of insight communities. Maximize your productivity, agility and budget by leveraging proven best practices from brands like Diageo, OWN: The Oprah Winfrey Network, Paramount, and Land O'Lakes. 

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Free, actionable resources for market researchers

Increase the ROI and impact of your insight community
WEBINAR

10x your impact with your insight community

Learn how to get deeper, richer insights faster than ever before from your insight community using mobile-first approaches.

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Mobile Research Best Practices
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Mobile Research Best Practices

Optimize your market research techniques and survey questionnaire design for the mobile-first world.

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The Modern Insight Professional's Playbook
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The Modern Insight Pro's Playbook

Learn 8 conversational research principles that help reveal what people actually think, feel and do. 

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ORIGINAL RESEARCH

Qualtrics and Rival

Using Qualtrics without Rival? You're missing out.

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The future of insight communities
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The Future of Insight Communities

Exploit the power and constraints of the mobile phone to get more out of your community.

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How to write conversational surveys your customers will love
SHORT GUIDE

Chattify Your Surveys 

Learn how to write chat surveys that deliver a better experience to participants.

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WEBINAR

The Mobile Imperative

Learn the 3 tenets of conducting Gen Z market research in the mobile era. 

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How to capture video feedback
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Capturing Richer Insights With Video Feedback

Use the mobile phone's native capabilities to get video feedback at scale.

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The Ultimate Gen Z Market Research Guide

Learn how to build trust, authenticity and transparency when engaging with young consumers for insights.

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SHORT GUIDE

Golden Rules for Youth Engagement

Apply simple rules to get authentic, richer feedback from Gen Zs and Millennials.

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EBOOK

The Future of Insights

The time to use conversational, mobile-first methods is now.

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SHORT GUIDE

Get Mobile-First Qual Insights

Capture qual inputs—including photos and videos—at scale and faster than ever before.

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EBOOK

The Ultimate Guide on In-the-Moment Research

Stop relying on recall! Get real-time feedback for real customers now.

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SHORT GUIDE

Engage Gen Z Gamers For Insights

Get authentic, real-time feedback from young gamers by engaging them where they are.

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ORIGINAL RESEARCH

How Chats Compare to Traditional Surveys

Learn the impact on data quality, demographic composition of your sample, and the respondent experience.

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