Learn how brands like Coca-Cola, OURA, John Deere, Time Out and Kellanova use conversational research to better understand the needs of modern consumers.
An early look at the Emerging Consumer Index, our syndicated research program that consistently tracks the attitudes, behaviours and everyday realities of consumers ages 18–30 across the US and Canada.
Watch Now →See five ways leading brands run research that is genuinely agile, and keep human insight at the center.
Find out why→The tools and platfoms they use the most are the ones they trust the least.
Find out why→Learn how The Knot uses a Rival community to support both long-term, strategic initiatives and quick, agile business questions.
Watch Now →A quick-start guide on choosing the right partner and implementing best practices.
Watch →Learn why only 8% of Gen Z react positively to AI-generated marketing and the implications for brands and advertisers
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Learn why Time Out said no to boring surveys and embraced a conversational approach to running their insight community.
Watch Now →Gen Z can be brand loyal, but only 11% of them feel that brand messaging gets them "really well."
View the report→Learn how The Knot uses an insight community to support both strategic initiatives and quick, more tactical business questions.
Watch Now →A quick-start guide on choosing the right partner and implementing best practices.
Access Now →An original research conducted on the Rival platform exploring Gen Z's buyer journey when planning travel.
View the report→Insight leaders from Weber share how they use insight communities to answer critical business questions.
Watch →A practical guide for research buyers based on Esomar's guidelines on responsible, AI-accelerated research.
Get Your Copy→Create an effective and accountable research system by leveraging tech, consulting expertise and high-quality sample under one roof.
Watch NowA look at the impact on engagement, data quality and data integrity.
Watch the Highlights →Discover how Rival Insight Communities deliver faster, deeper insights your stakeholders can actually act on.
Watch →Everything a corporate researcher needs to evaluate and select the right platform for building and managing, high-performing communities.
Get Your Copy →Insight leaders from Sekisui House, Supercell, Reach3 and Rival discuss measuring ROI, increasing impact, and avoiding AI slop.
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Learn 5 ways you can apply agents into your market research practice.
Get the Guide →Learn 7 ways insight teams are redefining quality, connection and impact in the age of AI.
Watch Now →Rival leaders explore the benefits of agents and share a demo of agentic AI tools now available to insights pros.
Watch Now→Learn why traditional surveys are failing—and what 2,006 people works instead
Get Your Copy →Insight leaders from Warner Bros. Discovery, My Code Media, and Balsam Brands discuss AI disruption, budeting, and more.
Watch Now→Learn about the fundamentals of agentic AI and best practices and tools for adoption.
Watch Now →Watch this tech showcase to see Rival's community features, including AI capabilities that make it easy to get richer insights faster.
Watch Now→Want Gen Z to engage in research? You need to play by their rules. This short, practical guide shows you how.
Get Your Copy →Insight Management Academy's James Wycherley discusses how to increase the commercial impact of the corporate insight function.
Save Your Spot →Learn how mobile-first, AI-accelerated research techniques can help you capture richer feedback without sacrificing rigor or the human touch.
Get Your Copy →Cash App's Ashmeed Ali shares how they use their insight communities to support marketing, product innovation, UX, comms and other initiatives.
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Learn how to use conversational research technology to engage shoppers in the moment.
Watch Now →Sofia Gomez Garcia, Executive Director in Innovation, Special Projects & Global Community Management at Warner Bros. Discovery, shares how they elevated their long-standing community.
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Buried in open-ends, video, or messy qual inputs? This actionable guide shows how you an use AI and agents to analyze unstructured data while maintaining quality controls and human oversight.
Get Your Copy →Learn how mobile-first, AI-driven innovations can help you do more with your insight community.
Register →Practical tips to get high-quality, ongoing insights from B2B audiences
Get Your Free Copy →Tips to improve recruitment, engagement and speed to insights, based on our own research-on-research study.
Get Your Free Copy →Get deeper qual, contextual insights and improve storytelling using video.
Download →Rival's agile conversational research with panel integrations for authentic insights.
Download Now →Learn 5 key elements to creating stories that drive action and maximize your impact.
Download →Brian Dorsey, Manager of Global Research at John Deere, shares why they worked with Reach3 Insights to reimagine their approach to insight communities.
Watch Now →Jason Jacobson from Sekisui House reveals practical solutions to tackle survey fatigue and the problem of unreliable customer feedback.
Watch →Insight leaders from Dell, Warner Bros. and HubSpot share best practices on how to create better stories that drive action and impact.
Watch →A detailed walkthrough of the robust capabilities from Rival—the #1 conversational research platform in the market today.
Download →Get deeper insights by combining customer opinions with transactional data from your CRM and marketing automation systems.
Download →Create custom reports, run crosstabs, analyze significance testing, and more using Rival.
Download →Learn how insight and marketing leaders from Kellogg's, Brunswick, Dell Technologies, Allbirds, and Diageo are modernizing their insight communities.
Watch Now →Kelsey Forbess, Consumer & Market Research Manager at McCormick, shares why they chose the Rival platform to create a multi-national insight community.
Watch Now →The latest and best practices when it comes to managing a modern insight community. Spoiler alert: you don't need a portal.
Get Your Copy →Learn how to use conversational research principles in your insight community to get better feedback from young consumers
Learn More →Learn the pros and cons of the top 9 best channels for recruitment and best practices for each source.
Get Your Copy →Learn how to capture the attention of research participants and get them to engage
Save Your Spot →Using Qualtrics without Rival? You're missing out.
See What You're MissingOptimize your market research techniques and survey questionnaire design for the mobile-first world.
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