---
title: "AI + Conversational Resarch: A Potent Match for Insight and MR Pros"
description: Learn how to combine the power of Conversational AI and Conversational Research to get the high-quality data you need for better, more accurate insights.
image: https://www.rivaltech.com/hubfs/Screen%20Shot%202023-10-05%20at%201.52.41%20PM.png
---

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# Conversational AI + Conversational Research: A Potent Match

*Combine the power of Conversational AI and Conversational Research to get high-quality data that leads to deeper insights faster. *

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Since the explosion of popularity of ChatGPT, we’ve seen an influx of AI capabilities flooding the market research and insights space. While some of these announcements sound impressive, they miss a foundational principle of using AI: your outputs are just as good as your inputs.

To harness the true potential of AI, we must prioritize capturing data that accurately reflects what consumers actually think, feel and do.  

In this webinar, you'll learn how to use Conversational Research to get the high-quality data you need to improve your business outcomes with AI. 

Watch now as our speakers discuss: 

- How to use conversational, mobile-first approaches to improve engagement and enhance the quality of your data
- How to capture modern quant, qual and video methodologies to get better data on consumer attitudes, emotions and context to feed AI

- Opportunities to optimize your processes and approach to increase agility and speed to insights
- Ways to elevate your impact with AI-assisted analytics, reports and deliverables

In addition, we'll share a live demo of two of Rival's AI capabilities: AI Tone Suggestions and AI Insight Summaries. 

## Featuring: 

Dale Evernden  
Head of Innovation, Rival Technologies

Andrew Reid  
CEO & Founder, Rival Technologies

### Watch Now👇

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