Understanding your customers is no longer optional. It is essential to staying relevant and competit...
FEATURED
Rival platform
Soon after connecting an AI assistant to a research platform through Model Context Protoco…
Most researchers have a version of an AI-assisted workflow by now. You run a study, the da…
Every interaction people have with your brand carries an emotional charge. People feel exc…
Be faster AND better. For research teams today, that is the mandate. According to the late…
latest blog posts
Understanding your customers is no longer optional. It is essential to staying relevant and competit...
Insight professionals today are navigating a landscape defined by speed, complexity, and elevated ex...
Unstructured data is a treasure trove for qualitative researchers—but it’s often a logistical nightm...
For high-performing brands today, agile research capabilities are a must.
When it comes to uncovering honest, unbiased feedback, blind communities—also known as unbranded ins...
Market research panels have changed a lot in the last decade.
I just got back from IIEX North America 2025, and wow—what a ride. The energy was high, the ideas we...
Time Out, a British media company, is known globally for curating the best of city life, but behind ...
At the 2025 ARF Audience x Science conference in New York, Gabe Gales, Director of Global Media and ...
What happens when an iconic snack brand blends bold creativity with cutting-edge research techniques...
At Rival Technologies, we’re unabashedly passionate about AI. We see it as a game‑changer for the en...
Modern research workflows often require more than one tool. For example, you might use a customer in...