Leading insights right now? This may sound familiar. 

  • Your team’s confidence is uneven
  • Everyone’s
experimenting alone
  • It’s hard to differentiate what’s hype and what’s real
  • Your leadership wants you to learn AI — without affecting your day job

To gain momentum, you don’t need another random LinkedIn post or standalone webinar.  

Innovation Insiders Program:

AI learning program for insights pros

Innovation Insiders is a year-long AI upskilling and experimentation program for brand-side insight teams.  Led by Rival Technologies, the program brings small cohorts together for monthly, practical working sessions focused on building real-world AI capability inside your organization.

No fluff.

No vendor pitches.

Just guided exploration, shared learning, and progress you can actually feel.

Rival-Tech_Albert-Law

This isn’t just AI theory.

Innovation Insiders is practical and hands-on.
Here's what's included:

Monthly workshops

2-hour sessions on the latest AI tools and trends in market research, keeping you at the cutting edge.

Custom GPT access

Tailored AI tools for market research needs with new versions delivered monthly to enhance capabilities.

Online peer community

Network, brainstorm and learn with other brand-side researchers in an interactive community.

In-person conference

1.5-day immersive event with a live hackathon in Whistler, BC, fostering collaboration and innovation.

Rival sneak peeks

Bi-monthly demos and early access to new tools before they're available to the wider market.

Templates, calculators and other tools

Proprietary frameworks, templates and tools available only for participating research teams.

Testimonial Quotes

“The Innovation Insiders Program is a space where learning and collaboration come first. It's about giving brands a front-row seat to the changes shaping our industry.”

Andrew-Reid

Andrew Reid, CEO and Founder, Rival Technologies

Andrew-Reid

FAQs 

Do you need to be a Rival customer to join Innovation Insiders? 

No, you don’t. The program is open to all research teams.

How much does it cost to join the program? 

Joining the program requires an investment of $42,000 USD for the year. This covers up to 6 people in your team, including the tools they need to participate in the program. Reach out to us for more info.  

Is it possible for just one person to join the program?

Not at this time. Innovation Insiders is designed for research teams rather than individuals. The goal is to foster a team-based learning environment and create momentum.  

Who have participated in Innovation Insiders so far? 

Research teams from People Inc, Warner Bros. Discovery, Oura and Beem Credit Union have joined the program.  

When is the next cohort starting? 

Please reach out so we can let you know!  

What AI tools are available from Rival?

Check out this webpage to learn about Rival’s AI capabilities.  

Resources to elevate your AI knowledge

Market Research Trends 2026

Market Research
Trends 2026

Learn 7 ways insight teams are redefining quality, connection and impact in the age of AI.

AI Software and Tools for Qualitative Research

From Chaos to Clarity

Learn how AI and agentic workflows help research teams turn complex qualitative data into clear, actionable insights.

Agentic AI for Market Research

5 ways to apply agentic AI into your market research practice

Discover how modern research organizations use agentic AI to accelerate insights, enhance adaptability, and drive confident decisions.

The research on conversational insights for market research

The Research on Conversational Research

Learn the impact of conversational research on engagement, data quality, richness and depth, and more.

9 conversational research principles for customer insight professionals

9 Conversational Research Principles

Learn how leading brands use conversational research to drive business outcomes.

Curious about joining?

Reach out to our team to learn how Rival Innovation Insiders can help accelerate your team’s AI learning.