Rival Technologies - A Rival Group Company
Rival Technologies - top market research and  customer insights platform company
  • Platform & Services
    • Conversational Research Platform
    • Rival Audiences
    • AI for Insights
    • Customer Success
    • Security
    • Rival Product Updates
    • Request Pricing

    What is Conversational Research?

    Learn the benefits of Conversational Research and why companies like John Deere, Brunswick, and Coca-Cola are adopting this new way of capturing insights. 

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    research principles
  • Solutions

    Solutions

    • Insight Community

      Capture quant, qual and video feedback with next-gen communities.

    • Voice of Market

      Conversational insights and top panels, united for the first time.

    • Brand Experience

      Scalable research that delivers early insights on brand experiences.

    Use cases

    • Mobile missions
    • Message testing
    • IHUTs
    • Segmentation
    • Digital Journaling

    Industry pages

    • Consumer goods
    • Retail

    Insight Community

    Learn how always-on access to the people who matter most to your brand produces insights that power faster, smarter decisions.

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    Rival insight community platform and solution for researchers and insight professionals
  • Resources
    • Resources
    • Customer Stories
    • Product Demos
    • Blog
    • Insight Communities
    • Innovation Insiders

    Market Research Trends 2026

    Learn 7 ways insight teams are redefining quality, connection and impact in the age of AI

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  • About
    • About Rival
    • In the news
    • Careers
    • Leadership
    • Corporate Family
      • Rival Group
      • Reach3 Insights
      • Angus Reid

    Voice of Market

    Rival and Reach3 introduce Voice of Market, an innovative tool that transforms market research with a mobile-first, conversational approach. 

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  • Pricing
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Best Practices for Innovative Market Researchers

Subscribe for tips, perspectives and news that will help you maximize your agility, budget and impact. Written and curated by experts in customer insights, marketing research, insight communities and mobile tech.

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latest blog posts

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All Topics Best Practices Trends Insights Industry News Rival Product Updates Interviews Case Studies Rival News and Announcements Research on Research
Best Practices

Rival Tech & Reach3 CMO: Balancing AI in Marketing and Research

Our CMO, Paula Catoira, is an Ambassador for the CMO Alliance, a global community of passionate mark...

KE Kelvin Claveria 21 Oct 2024
Best Practices

Insight community best practices: Tips to maximize market research ROI

Insight communities have become more important than ever because they allow brands to gather high-qu...

KE Kelvin Claveria 8 Aug 2024
Best Practices

Learn from Ōura: Boost Research Impact with Mobile-First Communities

Earlier this month, we traveled to the Big Apple to attend the 2024 Quirk’s New York conference. The...

PA Paula Catoira 29 Jul 2024
Rival Product Updates, Best Practices

Your Voice, Your Choice: Rival’s New Recontact Feature

At Rival, we champion mobile-first conversational research, but we understand that different situati...

AA Aarathi Ramnath 22 Jul 2024
Trends, Best Practices

Why now is the time to reimagine research and 5 ways to get started.

We released an e-book that goes deep on why it’s time for our industry to reimagine research. It’s t...

BE Ben Hudson 27 Feb 2024
Best Practices

Get Buy-In: 8 Tips from REVOLT's VP of Insights, Lynzie Riebling

Guest blogger Lynzie Riebling shares her thoughts on her recent presentation with Rival Group the 20...

LY Lynzie Riebling 8 Nov 2023
Best Practices

Data Quality and AI-Augmented Research: Key Implications

This is the first in a multi-part blog where Jennifer explores how we define quality research, why i...

JE Jennifer Reid 31 Oct 2023
Best Practices

The imperative of data quality for market researchers using AI

We’re at the peak of the hype cycle with AI-augmented market research.

AN Andrew Reid 23 Oct 2023
Best Practices

2023 GRIT Top 50: Rival and Reach3 voted as top market research companies

We’re excited to share that Rival Technologies and Reach3 Insights both ranked in Greenbook’s 2023 G...

KE Kelvin Claveria 11 Oct 2023
Best Practices

4 Ways AI Will Transform Insights and Empower Researchers

The market research, data analytics and insights space is set to benefit greatly from the AI revolut...

AN Andrew Reid 1 Aug 2023
Case Studies, Best Practices

Lessons from Coca-Cola: Testing Experiential Marketing

To get a competitive edge, more brands are looking beyond conventional advertising campaigns and shi...

DE Devon Seybold 21 Jun 2023
Best Practices

2023 Quirk’s Event NYC: McCormick Shares Community Insights

We’re excited to share that McCormick, a global leader in flavor and the largest producer of spices ...

KE Kelvin Claveria 21 Jun 2023
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Rival Technologies

Vancouver | Toronto | Chicago

Rival Technologies is a pioneer of conversational market research technology and the leading authority on insight communities globally.

  • Platform & Services
    • Conversational Platform
    • Rival Audiences
    • AI Capabilities for Insights
    • Customer Success
    • Security & Compliance
    • Request a Demo
    • Request Pricing
  • Solutions
    • Community 2.0
    • Gen Z on-demand
    • Brand Experience Predictor
    • Voice of Market
  • Use Cases
    • Mobile missions
    • Message testing
    • IHUTs
  • Industries
    • Consumer Goods
    • Retail
  • Resources
    • Customer Stories
    • Product Demos
    • Market Research blog
    • Why Insight Communities
    • Conversational Research
    • Rival Innovation Insiders
  • Rival Tech
    • About Rival Tech
    • Media & Press
    • Leadership
Rival Group

Rival Group integrates leading-edge technology, rich audience access, and expert research consulting to unlock deeper insights and drive business growth.

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Rival Technologies

Vancouver | Toronto | Chicago

Rival Technologies is a pioneer of conversational market research technology and the leading authority on insight communities globally.

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