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How to engage Gen Z trendsetters for insights: 4 key lessons from Paramount

4 min read
- Written by  Kelvin Claveria
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Outliers Educational Series

Thought leaders and experts in market research share their perspective on the hottest topics in insights. Check out the Outliers page to learn more.

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Harnessing the Power of Video Feedback for Deeper Customer Insights

Featuring Brett Henderson, Director of Customer Success, Rival Technologies

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cherie-leonard

The art and science of foresight

Featuring Cherie Leonard, Associate Director, Foresight & Sustainability Insights, Colgate-Palmolive, North America

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Jon-Dore-Outliers

Why most deliverables fail — and what market researchers can do instead

Featuring Jon Dore, SVP & Founding Partner, Reach3 Insights

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The Rival Group acknowledges our privilege of occupying unceded territories, as we operate and play within the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) Nations. We are honored to be surrounded by the beauty of the North Shore mountains, the wisdom and protection of BC’s old growth, the nearby oceans full of life, and everything in between that Mother Earth provides.