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Research on Research 1 min read

Chats versus traditional online surveys [Infographic]

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KC

Kelvin Claveria Kelvin Claveria is Senior Director of Demand Generation and Content Marketing at Rival Technologies and Reach3 Insights | 22 May 2019

Chats are conversational surveys hosted through web browsers and messaging apps like Facebook Messenger. Chats are aren’t simply online surveys resized for mobile — rather, they are a complete reimagining of the survey experience.

Jennifer Reid, our Senior Methodologist, recently took on a multi-stage project to examine people’s experience with chats. Check out the infographic below for highlights from the study or download the report to read the details.

Rival_Infographic_Chats_vs_Traditional_Online_Surveys (2)

Written by Kelvin Claveria Kelvin Claveria is Senior Director of Demand Generation and Content Marketing at Rival Technologies and Reach3 Insights