Looking to do market research with Gen Z audiences? A traditional approach won't do. Learn a better way of capturing authentic insights from young consumers today.
Gen Zs share prolifically on social media and other digital channels. But, when it comes to participating in market research? It’s a struggle to recruit them and get them to engage.
Rival Technologies helps you recruit and engage young consumers where they are—on their phones—and get ongoing quant, qual and unlimited video feedback.
Get deeper insights from Gen Z audiences using the world's best mobile-first, conversational research platform
Gen Zs aren't checking their emails — so why are you sending your surveys there?
With Rival, you can capture in-the-moment insights via text message, WhatsApp, and other channels so you can get high-quality responses in hours, not days or weeks.
Use AI and agents to improve the tone of your surveys, analyze unstructured data, automatically probe participants for deeper insights, create video reels, and more.
Rival consistently delivers on its product roadmap and has introduced several innovative consumer research tools, such as their AI Summarizer.
AI Probing empowers participants to ‘go deeper,’ resulting in more thoughtful responses... It humanizes the experience and keeps people engaged.